16 people found this article useful

What a Qualmark Rating Means

Qualmark

What is a Qualmark rating?

On accommodation, transport, activities and other services: you’ll see the little silver fern Qualmark logo in a lot of places in New Zealand, especially when being a genuinely awesome backpacker. But what is a Qualmark rating?

The Qualmark endorsement or rating means that companies have chosen to be measured for quality, safety and environmental standards. Each business receives onsite evaluations against up to 300 criteria tailored to the specific tourism experience they offer.

Side note: if a tourism business does not have a Qualmark rating, this is not necessarily a bad thing – it just means they have not opted (and paid the hefty fee) to get the assessment done.

What does the Qualmark rating mean for you?

The Qualmark rating or endorsement is aims for a win-win for both traveller and travel company. Where it reassures the traveller that the company operates in an ethical, professional and environmentally sustainable way, the company may receive validation of insurance, safety and regulatory requirements.

Other ways the Qualmark rating may benefit you are:

  • You know in advance what you are buying, thanks to the star rating.
  • The business has the required systems and policies for a safe travel experience.
  • You can book with more reassurance and confidence.
Viator Best Price Guaranteed

Qualmark

Qualmark Accommodation Ratings

A star rating of 1 to 5 is given for every type of accommodation in New Zealand. This indicates the quality of a property within its category, for example, backpacker, holiday park, motel, hotel, etc.

It means the accommodation provider has gone through an assessment to gain the Qualmark licensing.

http://imgur.com/H6fnsru

Qualmark endorsed activities, services and transport

All the other tourism-related goodness, like activities, transport, information centres and even retail stores are assessed by Qualmark.

These tourism services are checked on safety, facilities, equipment, and customer service.

http://imgur.com/RvmP6nB

Qualmark Enviro Award

When you see the green Qualmark logo, you can be assured that the business has undergone an environmental review with action plans and recycling options.

The Qualmark Enviro Award is split into gold, silver and bronze awards. The better the award, the more sustainable and eco-friendly the business is. Simple!

Remember to be a green backpacker too. There are a number of ways you can be environmentally-friendly when backpacking in New Zealand, where you can get ideas here.

Make sense of the Qualmark categories.

What Qualmark says.

Get more information on the subject at the Qualmark website, such as handy charts like this:

http://www.qualmark.co.nz/quality_experiences.html

Base Hostels
Was this article useful? Useful Useless
Help other travellers, share this article now:
Pin
Working Holiday Insurance
PublicDomanPictures.net
Holidays

What to do for Christmas in New Zealand

Christmas ideas for backpackers in New Zealand. On the 12th Day of [...]

pxhere
Budget

How to Save Money for a Gap Year in New Zealand

Afford to take a gap year abroad! What’s stopping most people from [...]

Take our survey
Hot on Backpacker Guide
Camping Tips & Information
THL

Self-Contained Campervans in New Zealand

What is a self-contained campervan? For ultimate convenience and to legally be […]

Cellphone & Internet
pexels

Cellphone Networks in New Zealand

What are your mobile phone Network options in New Zealand? Staying connected […]

Rental Car/Campervan
Jucy Rentals

The Best Affordable Campervan Rentals in New Zealand

Best value campervan rentals in New Zealand. When looking for a road […]

We use cookies to understand how you use our site and to improve your experience. This includes personalizing content and advertising. To learn more, click here. By continuing to use our site, you accept our use of cookies, revised Privacy Policy and Terms of Use.
I accept

Menu